Kalshi has added My Ballot to its 2026 Midterms Hub, using Ballotpedia’s election data to show visitors the races on their own ballots. Where Kalshi has an active contract, the guide displays its market price alongside the contest.

Kalshi says more than 80% of Midterms Hub visitors do not trade, they come for data. People checking local election information can therefore encounter political markets without searching for a contract.

My Ballot makes the guide more useful to that audience while putting relevant markets in view. It is available on Kalshi’s website and mobile app and will cover every race with an active Kalshi market through Election Day.

From Address to Election Market

My Ballot visitor enters the address, and the system identifies the races and ballot measures relevant to that location, using Ballotpedia’s Sample Ballot Lookup data. Kalshi then checks those contests against its active election markets and displays a market price wherever it finds a match.

Thus, Ballotpedia tells visitors what they can vote on, while Kalshi shows how traders are pricing the outcome. Kalshi’s VoteHub already brings market prices together with polling, campaign-finance data and past results.

My Ballot reorganises that material around the visitor’s own ballot. Instead of starting with a national race and searching for a local connection, visitors can begin with the contests relevant to them and follow through to a market where one exists.

Politics in a Sports-Led Market

This personalised approach arrives at a different moment for Kalshi’s political markets.

In 2024, politics was the platform’s largest trading category around that year’s presidential election, but it had to fight for it with the Commodity Futures Trading Commission in court.

Now its business looks different. Since then, sports has moved far ahead, while political trading on Kalshi remained below $300 million a month throughout the period ending in July 2026 covered by Pew Research Center. In July alone, politics generated $169 million in volume against $31.4 billion for sports.

Kalshi presents My Ballot as a way to help visitors understand local elections. In a platform now dominated by sports trading, the guide could also make political markets easier to find.

Will Information Lead to Trades?

Organising market discovery around something the visitor came to do might be an efficient customer acquisition strategy. My Ballot starts with a practical question about a person’s ballot and introduces a related contract only when one exists.

What happens after that introduction is still unknown. Kalshi has not released data showing how often visitors who find a local race go on to trade its contract.

For now, My Ballot establishes an information-led route to political markets, not a proven way to acquire traders.

This article was written by Tanya Chepkova at www.financemagnates.com.

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