London-based crypto firm Neverless, founded by former Revolut executives Phuc To, Arthur Johanet and Mikael Peydayesh, has introduced a “Boosted Bitcoin Plan,” designed to help retail users grow their bitcoin (BTC) holdings faster through automated, recurring purchases enhanced by leverage.
The new investment product builds on the dollar-cost averaging approach – a strategy where investors buy a fixed amount of bitcoin at regular intervals to smooth out volatility – with an added twist that allows users to borrow up to five times their contribution.
The platform automates both the purchases and the lending process, using deposited euros or crypto as collateral, according to the press release shared with CoinDesk.
Neverless’s CEO, Phuc To (who was also the former global head of product at Revolut), said the tool is designed to provide ordinary investors with access to the same kind of credit-fueled wealth-building mechanisms that have long been available to institutions and high-net-worth individuals.
“Institutions can raise capital and banks give wealthy people loans to buy assets that actually grow. And what do ordinary people get? Credit cards that put us in debt. Neverless gives you financing power to own a piece of the century’s best performing asset for yourself — and build wealth the way rich people do,” Phuc To said in a statement.
Founded in 2022, Neverless already allows users to trade more than 500 cryptocurrencies with no fees and offers access to DeFi assets typically out of reach for retail investors.
Since securing $6.7 million in seed funding and a MiFID license last year, the company has grown to 50,000 users and processed over $1 billion in trading volume.
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