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Robinhood has officially entered the Canadian market after closing its acquisition of crypto platform WonderFi. The company gains immediate access to local licenses, infrastructure, and an established customer base.

The deal highlights a growing preference for buying regulated market access rather than building it from scratch. For firms expanding across multiple jurisdictions, acquiring an existing licensed operator can be faster than navigating local approval processes independently.

The acquisition brings WonderFi’s two regulated crypto exchanges, Bitbuy and Coinsquare, under Robinhood’s control and adds roughly 300,000 funded customer accounts. The company said it now serves more than 1 million funded customers outside the United States.

While the acquisition was announced earlier this year, the closing marks Robinhood’s formal entry into Canada through an already regulated operator rather than through a lengthy licensing process.

“WonderFi has extensive experience operating regulated crypto platforms that serve beginner and advanced crypto users alike, making it an ideal partner to accelerate Robinhood’s mission in Canada,” Johann Kerbrat, General Manager of Robinhood Crypto and International, said.

Buying Access Instead of Building It

Robinhood is not the only firm using regulated infrastructure to accelerate expansion. Last year’s acquisition of Bitstamp expanded the company’s institutional crypto business and added regulatory coverage across multiple jurisdictions.

WonderFi serves a similar purpose in Canada.
As licensing requirements become more complex across financial services, regulatory approvals themselves are increasingly becoming strategic assets.

In many cases, acquiring a regulated business can be faster than building local operations and obtaining licenses independently.
The transaction also reflects continuing consolidation across brokerage, fintech, and crypto markets as firms seek scale and regulatory reach.

Robinhood already employed more than 240 people through its Toronto engineering hub. The WonderFi acquisition adds a regulated customer-facing business to that existing presence.

Canadian customers will eventually be migrated to Robinhood’s platform, where the company plans to offer crypto trading with a flat 0.5% fee on Canadian dollar transactions.

For firms expanding internationally, the transaction illustrates how regulatory approvals, customer relationships, and operating infrastructure are becoming part of the acquisition equation. In markets where licensing is time-consuming and costly, buying access can be faster than building it.

This article was written by Tanya Chepkova at www.financemagnates.com.

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