Just like most things in life, there are frameworks for goal setting.
I would highly suggest NOT reinventing the wheel.
Choose a framework and stick with it.
S.M.A.R.T
The oldie but goldie, SMART goals (Specific, Measurable, Achievable, Relevant, and Time-bound) have been my go-to for structured planning.
Golden Circle
Dig into the ‘why,’ circle through the ‘how,’ and then land on the ‘what.’ Simon Sinek’s Golden Circle flips the traditional model on its head.
Goals Pyramid
Stack your goals from the base up, with your mission at the bottom and your tasks at the top.
Locke and Latham’s 5 Principles
These principles pivot around Clarity, Challenge, Commitment, Feedback, and Task complexity to make goals stick.
B.H.A.G. (Big, Hairy, Audacious Goals)
Not for the faint-hearted, B.H.A.G.s are transformative goals that shift how you think about scaling and growth.
HARD
Heartfelt, Animated, Required, and Difficult – HARD goals tap into your emotional energy and fully engage you in the goal-chasing quest.
WOOP
This mental strategy stands for Wish, Outcome, Obstacle, Plan – a mental contrasting technique that helps cement goal achievement.
Here’s a cool graphic that I created about all these B.A. frameworks.
Pro Tip: If you’re new to setting goals, start easy. You’re looking for a goal snowball where you CRUSH a goal and then set another one.
When you make your goals too lofty, you lose steam when you fall short.
Two navigational tools stand at the forefront in the quest for organizational success:
Key Performance Indicators (KPIs) and Objectives and Key Results (OKRs).
Each serves a distinct purpose in guiding teams toward their goals, but when used together, they form a powerful system for strategic planning and execution.
What are KPIs?
KPIs are quantifiable metrics that reflect how effectively an organization achieves key business objectives.
They serve as the vital signs of an organization’s health, offering immediate feedback on operational performance and short-term achievements.
KPIs are standalone metrics, providing valuable data but not necessarily the context or direction needed for strategic growth.
How to Use KPIs
Select Relevant KPIs: Choose metrics that are directly aligned with core business objectives.Consistent Monitoring: Track KPIs on a regular, defined schedule—whether daily, weekly, or monthly.Drive Action: Use the insights gained from KPIs to inform decision-making processes.
What are OKRs?
OKRs take the concept of KPIs further, infusing them with purpose and direction.
An Objective outlines a clear, inspirational goal that the organization aims to achieve, acting as a beacon for strategic planning.
The Key Results, on the other hand, are measurable outcomes that indicate progress toward these objectives.
How to Use OKRs
Define Clear Objectives: Set ambitious yet attainable goals that inspire and provide clear direction for the organization.Identify Measurable Key Results: Choose specific, quantifiable metrics that will indicate progress.Regular Review and Adaptation: Evaluate OKRs periodically to assess progress and make necessary adjustments.
Integrating KPIs and OKRs for Strategic Alignment
Your OKRs should encapsulate your KPIs, ensuring that your KPIs contribute directly to achieving your OKRs.
To guarantee alignment between your KPIs and OKRs, it’s strategic to establish your OKRs initially, followed by identifying the most beneficial metrics to track and review regularly.
Again, another rad graphic:
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